“When I relocated to LA as Creative Director of Artist Records in 1971, I rented a house in Laurel Canyon and Steve lived in a bungalow on my street. Steve’s manager gave me a video of Steve sitting on a toilet telling jokes. I took it to the execs at UA. They looked at it and said they didn’t think he was funny and passed. I tried. My biggest problem in working with Steve was to hold the camera steady.” – Norman Seeff
Ex-medical doctor Norman Seeff emigrated from South Africa to New York in 1968 to pursue a career as a photographer, filmmaker and designer. Three years later, he relocated to Los Angeles as Art Director at United Artists Records, where his album cover designs and photography received many Grammy nominations.
He went independent in 1975 and has worked with hundreds of artists including Ray Charles, The Rolling Stones, Miles Davis, Ike and Tina Turner, Michael Jackson, Joni Mitchell and many others. Seeff is now engaged in documentary filmmaking focusing on the exploration of the inner dynamics of the creative process.